From the first day I set foot in the West 92nd Street Equinox in 2010, I knew it was something special. My careers negotiating M&A deals across the world and coaching women to win the Miss Universe pageant took me to EQXs near and far, and for the past year I've resolved to finish the job: to work out at every single Equinox, from Huntington Beach to Vancouver, Chicago to Dallas, Toronto to South Beach.

Just as I've changed from a gawky, overweight kid to a perpetually wired Wall Street lawyer to someone confident enough to go toe-to-toe with world-class beauty queens, so too has Equinox evolved: from the classic gyms you can still find on Long Island to the ultramodern temples to commitment in Kensington and Hollywood.

I'm thrilled to bring you along on this odyssey across coasts and continents, through a brand that has evolved along with our senses of fitness, luxury and life.




Follow my journey from my hometown of Newport Beach across all of California, London, Vancouver, Miami, Dallas & Houston, Chicago, Toronto, Boston and DC, and see what order we'll explore the EQXs together before finishing where it all began: West 92nd Street in NYC.

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About Me

A little bit about the crazy person taking you on this odyssey, including all the degrees I've collected, my favorite cookies and why it had to be Equinox.

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Picks + ProTips

Jeff's favorite people, places & things. Find the best outdoor cabana, the most stocked Earth Bar and the most squashable squash balls in the Equinox empire.

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